The iPhone Effect

How to Immediately (+ Easily) Boost the Quality of Your Interactions Today

Have you ever heard of “The iPhone Effect”?

Get this: Imagine bringing people into a lab. Split them into two groups. One group sits down and chats with someone they’ve never met while a smartphone is visible on the table next to them. The other group sits down and chats with someone they’ve never met while a notebook is visible rather than the smartphon…